OK, here are three examples to illustrate my point: Know when enough is enough.
1. Tesla's "Summon Feature"
I guess it's because we're often lazy, and don't like to walk. Or maybe it's an obvious extrapolation of the other "cool factors" in owning a Tesla. Or perhaps it's because we sometimes forget where we parked our car.
For whatever reason, Tesla's new Smart Summon feature is designed to let you "call" your car to come meet you in parking lots (from up to 200 feet away).
Perhaps, like me, you're now picturing a young child calling her dog to come play: "Here, Fido. Come here, boy!"
Question: Of all the new possible features to add, was Smart Summon needed to make/keep Tesla awesome?
2. Deal negotiation: Pig vs. hogs
If you live in the South and you work in business or finance, then you've likely heard this expression:
"Pigs get fat, but hogs get slaughtered."
If you negotiate for too much or for too long in a deal, then you might just become that hog.
So, please, know the difference in your farm animal analogies.
3. Company revenue projections
If you've been a Board member, investment banker, or investor, then you, too, have seen your share of financial projections that make you think you should quit your job and go to work for the company you're reviewing.
But sometimes the result is that we want to run the other direction: "How could the CEO and CFO be so unreasonable in these estimates? If this is an indication of how they make decisions, then maybe I should knock some sense into them, or walk away."
(Or course, the opposite can also be true. Many CEOs know that investors will automatically provide a "haircut" to their financial projections...often like turning a long-haired hippie into a Marine, in terms of hair styles. As such, it might be a negotiating position such that the final, adjusted projections match the CEO's real ambitions.)
So, as Entrepreneurs for Impact, please be aggressive, ambitious, and innovative...but don't forget to be reasonable, too.